The Allen Reed Company was founded in 1992 by Ian Kaiser and Sean Neiberger. The Company became known in the food service industry for its innovative products for dispensing and cutting plastic wrap. Now, the Company turned its attention to the Retail Housewares Industry and has been extremely successful providing safe, easy-to-use solutions for professional chefs throughout the US. Chic Wrap focus their efforts on changing the way consumers dispense and cut plastic wrap in their homes, with an emphasis on simplicity.
The Allen Reed Company has already left its innovative stamp on the housewares market with the introduction of ChicWrap, The World's Best Plastic Wrap & Dispenser, in 2013. The Company has introduced two new line extension products, ChicWrap Foil and ChicWrap Parchment.
ChicWrap has become a very recognized and widely accepted brand that not only represents high quality, but unmatched functionality. Consumers have expressed amazement at how quick and easy it is to cut a piece of plastic wrap to wrap food or cover a bowl.